WHY THIS MATTERS TO PET OWNERS

WHY THIS MATTERS TO PET OWNERS Although fiber is not defined as an essential nutrient for dogs and cats, it supports a multitude of associated benefits for pets including hairball control, improved stool quality and bowel movement regularity, enhanced gut health, and the promotion of satiety and weight maintenance. Given the wide breadth of roles that fiber plays and the varying needs of different dogs and cats, it is important to understand that the fiber content (e.g., low, modest, high) and composition (e.g., soluble vs insoluble) in different diets may vary greatly. A diet formulated for weight maintenance, for instance, may have much more fiber than a gastrointestinal therapeutic diet. As such, this label update is a meaningful step forward in helping pet owners make informed decisions regarding whether a diet may be appropriate for their pet.